Xiaomi announced the Redmi Note 7 earlier this week, its first smartphone to be made available under the just launched ‘Redmi by Xiaomi’ sub-brand. The consumer interest in the Redmi Note 7 is high – after all, it only costs 999 Yuan (or approx Rs 10,396) for the base model in China.
Another reason why it is getting a lot of traction is that of a 48MP camera sensor on the back. We do not know the availability of the Redmi Note 7 in India yet, but it could be priced in the same price bracket given the company’s track record and the importance of the market.
Price is the biggest reason why most people would like to buy the Redmi Note 7. The handset starts at 999 Yuan (or approx Rs 10,396) with 3GB RAM and 32GB storage, and can go up to 1,399 Yuan (or approx Rs 14,559) for the model with 6GB RAM and 64GB storage. The price is just right for most people, if it gets launched around the same price as in China. Consider also the fact that 80 per cent of consumers buy smartphones below Rs 15,000 and Xiaomi being the number one player in India with a huge install base. Xiaomi has been on a winning spree in the past two years when it comes to pricing its smartphones in India, and we expect to see the company using the same formula when it launched the Redmi Note 7 in the country.